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Rail Network Customer Interfaces Merger: Structure, Purpose & Principles

Awarded to M&C SAATCHI (UK) LIMITED

DFT OPERATOR LIMITED(buyer)

Published
Published 10 July 2026

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Overview

DfT Operator Limited has awarded a £3 million contract to M&C Saatchi (UK) Limited for creative marketing services to develop brand strategy and brand experience framework supporting the Rail Network Customer Interfaces Merger. The contract was competed under the RM6124 Communications Marketplace and was signed on 22 June 2026.

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Key details

Country
United Kingdom
Status
Contract signed
Category
Services
Procedure
Award procedure without prior publication of a call for competition
Rules
Public Contracts Regulations 2015
Published
10 July 2026
Classification (CPV)
Advertising and marketing services

Award outcome

Awarded value
£3,000,000
Award date
22 June 2026
Bids received
2
Winner
  • M&C SAATCHI (UK) LIMITED

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About the winner

M&C SAATCHI (UK) LIMITED

Based in
London
Public contracts won
44
Across UK and EU notices

No other contract from DFT OPERATOR LIMITED under this supplier name in Skim's records.

See every contract M&C SAATCHI (UK) LIMITED holds and when each one ends

Competition and scoring

Bids received

2

Open and restricted tenders in Business services: law, marketing, consulting, recruitment, printing and security drew a median of 4 bids over the last 24 months; 21% received only one.

How bids were scored

  • Price per Quality Point (PQP)
  • Price per Quality Point (PQP)

Market context

Typical award in Business services: law, marketing, consulting, recruitment, printing and security

£73,982

Median of 18,935 awards in the last 24 months

This award is 40.5× the median.

DFT OPERATOR LIMITED in the last 12 months

30

contracts awarded, worth £14,550,223 in total

See their procurement profile →

Recent awards in Business services: law, marketing, consulting, recruitment, printing and security

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract

    10 July 2026

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