C1349 BTA2167 Audience & Product Research
Awarded to Kubi Kalloo
British Tourist Authority t/a VisitBritain/VisitEngland(buyer)
- Published
- Published 28 October 2025
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Overview
Contracting authority
26 awarded contracts
Birmingham, United Kingdom
Authority website ↗
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Key details
- Country
- United Kingdom
- Status
- Contract signed
- Category
- Services
- Procedure
- Award procedure without prior publication of a call for competition
- Rules
- Public Contracts Regulations 2015
- Published
- 28 October 2025
Award outcome
- Awarded value
- £173,765
- Award date
- 12 October 2025
- Bids received
- 4
- Kubi Kalloo
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About the winner
Kubi Kalloo
- Based in
- London
2 other contracts from British Tourist Authority t/a VisitBritain/VisitEngland since 2022, worth £1,912,500.
Competition and scoring
Bids received
4
Open and restricted tenders in Business services: law, marketing, consulting, recruitment, printing and security drew a median of 4 bids over the last 24 months; 21% received only one.
How bids were scored
Price 100% · Quality 0%
- Price100%
Price and cost criteria in black, quality in blue.
Market context
Typical award in Business services: law, marketing, consulting, recruitment, printing and security
£73,982
Median of 18,935 awards in the last 24 months
This award is 2.4× the median.
British Tourist Authority t/a VisitBritain/VisitEngland in the last 12 months
19
contracts awarded, worth £73,959,008 in total
Recent awards in Business services: law, marketing, consulting, recruitment, printing and security
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Notice history
Every published notice in this contracting process, newest first.
Contract
28 October 2025
More from British Tourist Authority t/a VisitBritain/VisitEngland
Other contracts from the same contracting authority. 26 awarded contracts on their hub.
BTA2228 - Future Trends Insights
Won by Foresight Factory International Limited
Awarded 3 November 2026
BTA2219 Mobility Data
Won by British Telecommunications Plc
Awarded 28 September 2026
BTA2232 Managing for Excellence Development Programme
Won by People Untapped Limited
Awarded 1 September 2026
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