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In deliveryUnited KingdomServicesFramework agreement£1,950,000,000

Media and Creative Services

Published
Published 14 April 2025
Deadline
Closed 28 July 2025

Overview

Crown Commercial Service, as the Authority, has put in place an agreement that provides marketing and communication services to be used by Central Government Departments and all other UK Public Sector Bodies, including Local Authorities, Health, Police, Fire and Rescue, Education and Devolved Administrations. This commercial agreement is the recommended vehicle for all Media and Creative Services required by UK Central Government Departments. This includes but is not limited to: ● media strategy, planning and buying ● creative strategy and ideation ● content production and fulfilment ● marketing events ● strategic advice, media auditing and assurance services that support the running of marketing and communications campaigns

Key details

Country
United Kingdom
Status
In delivery
Category
Services
Estimated value
£1,950,000,000
Procedure
Open
Contract type
Framework agreement
SME suitable
Yes
Published
14 April 2025
Questions by
27 June 2025
Deadline
Closed
Classification (CPV)
Radio, television, communication, telecommunication and related equipmentRoad transport servicesContent or data standardization and classification servicesBusiness services: law, marketing, consulting, recruitment, printing and securityAccounting, auditing and fiscal servicesAccounting and auditing servicesSurvey servicesAdvertising and marketing services+24 more

Award outcome

Awarded value
£1,970,000,000
Award date
5 January 2026
Contract period
14 December 2025 → 30 June 2030
Winners
  • 23RED LIMITED
  • ABBOTT MEAD VICKERS.BBDO LIMITED
  • ACCENTURE (UK) LIMITED
  • Accenture (UK) Ltd
  • Allied Publicity Services (Manchester) Limited
  • BRAY LEINO LIMITED
  • DIGITAL UNLIMITED GROUP
  • DRP (UK) LIMITED
  • FCB INFERNO LIMITED
  • FCG WORLDWIDE LIMITED
  • FREUD COMMUNICATIONS LIMITED
  • HAVAS UK LIMITED
  • Havas UK Limited
  • IDENTITY EVENTS MANAGEMENT LIMITED
  • Kinetic Worldwide Limited
  • Live Group Holdings
  • M&C SAATCHI (UK) LIMITED
  • M&C Saatchi (UK) Limited
  • MEDIA SENSE COMMUNICATIONS LIMITED
  • OMD Group Limited
  • STRATA CREATIVE COMMUNICATIONS LTD
  • TAG EUROPE LIMITED
  • VCCP GROUP LLP
  • WAVEMAKER LIMITED
  • WPP plc

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract

    12 February 2026

    View notice ↗
  2. Contract

    15 January 2026

    View notice ↗
  3. Contract

    5 January 2026

    View notice ↗
  4. Contract

    8 December 2025

    View notice ↗
  5. Tender Update

    29 May 2025

    View notice ↗
  6. Contract Notice

    29 May 2025

    View notice ↗
  7. Planning Update

    22 May 2025

    View notice ↗
  8. Planning Update

    7 May 2025

    View notice ↗
  9. Prior Information Notice

    28 April 2025

    View notice ↗
  10. Prior Information Notice

    24 April 2025

    View notice ↗
  11. Prior Information Notice

    14 April 2025

    View notice ↗

Contracting authority

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