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AwardedIrelandServices€400,000

Open Competition for the Provision of Creative Campaign Services 496

Awarded to SAPIENCE (ICENSE BV)

Published
Published 13 February 2026
Deadline
Closed 19 March 2026

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Overview

Maynooth University procured creative campaign services valued at €400,000 to strengthen its institutional recognition and competitive positioning through market research, brand strategy development, and a creative campaign. The contract was awarded to SAPIENCE (ICENSE BV) on 1 July 2026.

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What this covers

  • Open Competition for the Provision of Creative Campaign Services 496

    Operating within an increasingly competitive higher education landscape, the University aims to strengthen its recognition, relevance, and distinctiveness among domestic and international audiences. The last significant market research carried out across the institution was more than 10 years ago. Maynooth University seeks: • Evidence-based insights on perceptions, competitive positioning, and market dynamics. • A compelling brand strategy grounded in research. • A creative campaign that communicates a clear, differentiating narrative

    €400,000Won by SAPIENCE (ICENSE BV)

Key details

Country
Ireland
Status
Awarded
Category
Services
Estimated value
€400,000
Procedure
Open
Published
13 February 2026
Deadline
Closed
Classification (CPV)
Market research servicesAdvertising and marketing servicesMarketing servicesMarketing management consultancy services

Award outcome

Awarded value
€400,000
Award date
1 July 2026
Contract period
— → 5 June 2031
Winner
  • SAPIENCE (ICENSE BV)

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    29 July 2026

  2. Contract Notice

    13 February 2026

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