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UL1006 Provision of In Market Representation in Africa for ULGlobal University of Limerick

Awarded to Illume Student Advisory Services

University of Limerick_1124(buyer)

Published
Published 10 July 2025
Deadline
Closed 11 August 2025
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Overview

The University of Limerick procured exclusive in-market representation services in Africa, including partnership development, academic visit coordination, student recruitment agent management, market intelligence provision, and promotional campaign support to increase brand awareness and student enrolments from the region. The contract, valued at €400,000, was awarded to Illume Student Advisory Services on 8 December 2025.

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What this covers

  • UL1006 Provision of In Market Representation in Africa for ULGlobal University of Limerick

    The provision of exclusive in-market representation for the University of Limerick in Africa. In-market representation includes but is not limited to the provision of assistance with Partnerships and Joint Programme development, developing and managing itineraries for visiting UL academics and staff, organising, and attending school and university visits. It also includes identification, provision of training and working closely with International Student Recruitment agents in the region. Included is the provision of Market Intelligence and assistance with Promotional Campaigns to increase UL's brand awareness in the region. Responsibility for the overall management of student recruitment and Trans-National Education operations in Africa with a view to increasing student enrolments from the region.

    €400,000Won by Illume Student Advisory Services

Key details

Country
Ireland
Status
In delivery
Category
Services
Estimated value
€400,000
Procedure
Open
Published
10 July 2025
Deadline
Closed
Classification (CPV)
Recruitment servicesHigher education servicesSpecial education services

Award outcome

Awarded value
€400,000
Award date
8 December 2025
Contract period
— → 12 November 2030
Winner
  • Illume Student Advisory Services

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    23 December 2025

  2. Contract Notice

    10 July 2025

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