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AwardedIRLServices€2,050,000

Provision of EMail Service Automation and Supporting Services

Published
Published 11 June 2025
Deadline
Closed 21 July 2025

Overview

Tourism Ireland is seeking a suitably qualified agency to provide an automated email solution and supporting services. The appointed partner will facilitate Tourism Ireland's current and future email marketing ambitions. The partner should be able to deliver manual and automated email messaging based on consumer behavioural and affinity data to deliver the right message to the right person at the right time to meet Tourism Ireland’s business objectives The Contract Period will be for an initial term of three years, with the option to extend annually, at Tourism Ireland's discretion, for up to two further years, up to a maximum term of five years. Annual renewal will be subject to budget and annual performance review, and other factors. It is anticipated that the Contract will commence in December 2025. PLEASE REFER TO THE CfT DOCUMENTATION AVAILABLE FOR DOWNLOADING FOR FULL DETAILS OF THE REQUIREMENTS

Key details

Country
IRL
Status
Awarded
Category
Services
Estimated value
€2,050,000
Procedure
Open
Published
11 June 2025
Deadline
Closed
Classification (CPV)
Electronic mail servicesElectronic mail software development servicesElectronic mail service provider

Award outcome

Awarded value
€2,280,000
Award date
1 March 2026
Contract period
— → 28 February 2031
Winner
  • Zeta Global Limited

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    7 April 2026

  2. Contract Notice

    11 June 2025

Contracting authority

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Awarded: Provision of EMail Service Automation and Supporting Services — won by Zeta Global Limited — Skim