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Citizens Campaigns Influencer

Awarded to Barley Communications

Waste & Resources Action Programme(buyer)

Published
Published 23 July 2026

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Overview

Waste & Resources Action Programme (WRAP) has awarded a contract to Barley Communications to provide influencer agency services for its Citizens Campaigns initiative. The scope includes identifying, contracting, and managing influencers to support campaign objectives for Love Food Hate Waste and Recycle Now across multiple campaign bursts, including flagship campaigns for Recycle Week (September 2026) and Food Waste Action Week (March 2027), alongside regular ongoing activity.

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Key details

Country
United Kingdom
Status
In delivery
Procedure
Selective
Published
23 July 2026
Classification (CPV)
Business services: law, marketing, consulting, recruitment, printing and securityBusiness and management consultancy services

Award outcome

Award date
22 July 2026
Contract period
23 July 2026 → 31 March 2027
Winner
  • Barley Communications

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Notice history

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  1. Contract

    23 July 2026

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