In deliveryUnited Kingdom
Media Buying Call off 2026
- Published
- Published 22 April 2026
Overview
The Department for Education has awarded a four-year media buying and planning call-off contract worth £300 million to WPP 650 under the CCS Media Services Framework RM6364. The contract provides access to enhanced audience insight, targeting capabilities, and a full range of paid media services including TV, digital, social, print, search and influencer activity to support DfE's major campaigns in teacher recruitment, early years workforce initiatives and skills programmes.
Key details
- Country
- United Kingdom
- Status
- In delivery
- Procedure
- Selective
- Published
- 22 April 2026
Award outcome
- Awarded value
- £300,000,000
- Award date
- 21 April 2026
- Contract period
- 13 June 2026 → 14 June 2030
- WPP 650
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Notice history
Every published notice in this contracting process, newest first.
Contract
21 May 2026
View notice ↗Contract
22 April 2026
View notice ↗
Contracting authority
Department for Education
BuyerLondon, United Kingdom
GB-PPON: PDZG-3487-DPVD
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