Customer Journey Mapping Project

In 2026 Abri commences its new corporate strategy. Key components of this strategy are the provision of Ideal Homes, Services and the creation of an Ideal Organisation, capable of delivering the homes and services our current and future customers need. A key aspect of improving our services (making them better match our ideals) is to understand our current customer journeys, understand what good looks like, and understand the gap between the two. With clear realistic and actionable plans to close those gaps to inform future practice.