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In deliveryUnited KingdomServices£93,333

Social Media and Insight

Published
Published 16 September 2025
Deadline
Closed 20 October 2025

Overview

Award of contract - AHDB requires a social media management service to manage, publish and analyse social media content across various platforms from a single dashboard. Key functions must include scheduling posts, managing social conversations, analysing performance through detailed reports and using social listening to gain audience and industry insights. The platform should streamline social media workflows, improve customer experiences and provide actionable data to drive business impact. This opportunity closed on the 20th October 2025 after going out to competition.

Key details

Country
United Kingdom
Status
In delivery
Category
Services
Estimated value
£93,333
Procedure
Open
SME suitable
Yes
Published
16 September 2025
Questions by
8 October 2025
Deadline
Closed
Classification (CPV)
Advertising campaign services

Award outcome

Awarded value
£93,333
Award date
11 December 2025
Contract period
31 March 2026 → 31 March 2027
Winner
  • SPROUT SOCIAL UK LTD

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract

    11 December 2025

    View notice ↗
  2. Contract Notice

    16 September 2025

    View notice ↗

Contracting authority

  • Agriculture and Horticulture Development Board

    Buyer

    Coventry, United Kingdom

    GB-PPON: PBHX-8363-MBBV

    Authority website ↗

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Awarded: Social Media and Insight — won by SPROUT SOCIAL UK LTD — Skim