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In deliveryUnited KingdomServices

Marketing Creative Design Agency Services

Published
Published 12 September 2025

Overview

The appointed agency will lead on strategic creative planning, campaign development, cross-platform asset creation, content optimisation, and performance analysis. The agency will work alongside GTR’s in-house team, media agency (T&Pm), influencer agency (Halpern), and other partners to deliver integrated campaigns that support tactical and brand-building objectives. Building on GTR’s existing creative platform, ‘Every Stop is a Story’, the successful agency will help evolve and activate the brand to celebrate destinations, connect with new audiences, and position rail as an inclusive and sustainable travel option.

Key details

Country
United Kingdom
Status
In delivery
Category
Services
Procedure
Open
SME suitable
Yes
Published
12 September 2025
Questions by
21 September 2025
Classification (CPV)
Business services: law, marketing, consulting, recruitment, printing and securityMarketing servicesDirect marketing servicesMarketing management consultancy services

Award outcome

Awarded value
£2,400,000
Award date
18 March 2026
Contract period
31 March 2026 → 31 March 2028
Winner
  • THE&PARTNERS LONDON LIMITED

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract

    18 March 2026

    View notice ↗
  2. Contract Notice

    12 September 2025

    View notice ↗

Contracting authority

  • Govia Thameslink Railway Limited

    Buyer

    London, United Kingdom

    GB-PPON: PCNW-8528-NRRP

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Awarded: Marketing Creative Design Agency Services — won by THE&PARTNERS LONDON LIMITED — Skim