Digital Birth Preparation Programme

Pilot the delivery of a revised ante-natal natal programme from autumn 2025 The core requirements of the programme are: (i) Provision of: • Specialist RealBirth training for midwives • Marketing materials materials (Banners, posters, leaflets, social media in various languages) • Digital Birth Preparation Workshop with a bespoke workshop page • Support for community engagement and accessing those families who are under served • Dashboard providing live user uptake and engagement • an evidence-based ante-natal programme that is delivered by fully trained staff, who have the appropriate level of knowledge, experience and expertise. • Ongoing support and coaching for midwifery staff to support implementation