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In deliveryUnited KingdomServices£1,291,666Add to pipeline

International Student Recruitment South Asia (India)

Awarded to SANNAM S4 LIMITED

LONDON METROPOLITAN UNIVERSITY(buyer)

Published
Published 17 July 2025
Deadline
Closed 22 August 2025

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Overview

London Metropolitan University awarded a contract worth £800,000 to Sannam S4 Limited for international student recruitment services in South Asia (India). The provider will recruit, assess, and convert prospective students into enrolled students to improve recruitment and conversion rates for the University.

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Lots (2)

  • International Student Recruitment South Asia

    This successful Service Provider shall deliver recruitment and conversion management services for prospective students from South Asia at both undergraduate and postgraduate levels, including enquirers, applicants, offer holders and acceptors of offers. The Service Provider will be expected to manage London Met's agent network in South Asia and support the International Recruitment Team with expanding the partner network in-country.

    £800,000Won by SANNAM S4 LIMITED
  • Compliance Interviews

    This successful Service Provider shall deliver robust compliance services for prospective students from South Asia at both undergraduate and postgraduate levels. This includes monitoring applicants, offer holders, and offer acceptors to ensure full adherence to London Met's admissions policies, visa compliance requirements, and all relevant UKVI regulations. The Service Provider will be expected to maintain accurate records, identify and flag potential risks, and work closely with London Met to upload the integrity of the recruitment and admissions process.

    £208,333

Key details

Country
United Kingdom
Status
In delivery
Category
Services
Estimated value
£1,291,666
Procedure
Open procedure
Rules
Procurement Act 2023
Published
17 July 2025
Questions by
30 July 2025
Deadline
Closed
Classification (CPV)
Auditing servicesRecruitment services

Award outcome

Awarded value
£800,000
Award date
25 November 2025
Contract period
30 March 2026 → 30 March 2029
Contract length
3 years
Could run to
31 December 2031
Against estimate
38% below
Bids received
12
Winner
  • SANNAM S4 LIMITED

This contract ends on 30 March 2029, or 31 December 2031 if every extension is used.

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About the winner

SANNAM S4 LIMITED

Based in
London
Public contracts won
14
Across UK and EU notices

No other contract from LONDON METROPOLITAN UNIVERSITY under this supplier name in Skim's records.

See every contract SANNAM S4 LIMITED holds and when each one ends

Competition and scoring

Bids received

12

8 from SMEs

Open and restricted tenders in Business services: law, marketing, consulting, recruitment, printing and security drew a median of 4 bids over the last 24 months; 21% received only one.

How bids were scored

Price 45% · Quality 55%

  • Commercial45%
  • Technical50%
  • Community benefits5%

Price and cost criteria in black, quality in blue.

Market context

Typical award in Business services: law, marketing, consulting, recruitment, printing and security

£73,970

Median of 18,950 awards in the last 24 months

This award is 10.8× the median.

LONDON METROPOLITAN UNIVERSITY in the last 12 months

35

contracts awarded, worth £289,716,287 in total

See their procurement profile →

Recent awards in Business services: law, marketing, consulting, recruitment, printing and security

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract

    18 February 2026

  2. Contract

    25 November 2025

  3. Contract Notice

    17 July 2025

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