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Media-Agenturleistungen: Social-Media-Strategie und Social-Media-Advertising-Leistungen

Awarded to PIA Media GmbH

DAK-Gesundheit(buyer)

Published
Published 24 March 2026
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Overview

DAK-Gesundheit awarded a contract to PIA Media GmbH on 16 March 2026 for social media agency services including strategic consulting, operational planning and implementation of social media campaigns, social media advertising, and analysis and evaluation of campaigns and influencer, health, media, corporate and brand cooperations. The contract scope covers development and execution of effective and efficient social media strategies across these areas.

Contracting authority

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What this covers

  • Media-Agenturleistungen: Social-Media-Strategie und Social-Media-Advertising-Leistungen

    Darüber hinaus ist der Auftragnehmer in der Lage im Bereich Social-Media-Advertising (SMA) online- und mobile Werbemittel zu erstellen sowie die Distribution in die sozialen Netzwerke hinein vorzunehmen. Die DAK-Gesundheit definiert grundsätzlich die Zielsetzung einer Kampagne und formuliert ein Briefing unter Angabe eines Budgetansatzes. Die Agentur erstellt auf dieser Basis ein Angebot und gibt der DAK-Gesundheit einen detaillierten Einblick in die geplanten Maßnahmen

    -€1Won by PIA Media GmbH

Key details

Country
Germany
Status
Awarded
Category
Services
Procedure
Selective
Published
24 March 2026
Classification (CPV)
Marketing services

Award outcome

Awarded value
-€1
Award date
16 March 2026
Contract period
1 April 2026 → 31 March 2029
Winner
  • PIA Media GmbH

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    24 March 2026

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