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Open for bidsNetherlandsServicesFramework agreement€35,500,000

Arbeidsmarktcommunicatie en Mediadiensten

Published
Published 14 July 2026
Deadline
Deadline: 12 October 2026 (80 days left)
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Overview

The Dutch Police is procuring labour market communication and media services worth an estimated €35.5 million, including employer branding strategy, media planning, media buying, and administration for paid media campaigns. The contractor will develop recruitment campaigns to position the Police as an attractive employer and handler of specialist roles, with media placements primarily in the Netherlands and, for crime-fighting communications, also in foreign media across Europe. The service includes performance monitoring and optimization of campaign delivery across diverse audience segments.

Key details

Country
Netherlands
Status
Open for bids
Category
Services
Estimated value
€35,500,000
Procedure
Open
Contract type
Framework agreement
Published
14 July 2026
Deadline
12 October 2026
Classification (CPV)
Advertising and marketing services

Notice history

Every published notice in this contracting process, newest first.

  1. Contract Notice

    14 July 2026

Contracting authority

  • PolitieProcuring entity

    's-Gravenhage, Netherlands

    002: 57096317

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