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AwardedSpainServices€5,000,000

Central de Medios para la difusión de acciones publicitarias en medios nacionales del ICO

Published
Published 23 December 2025
Deadline
Closed 26 January 2026

Overview

Contratación de una central de medios para la difusión de acciones publicitarias del ICO en medios nacionales, lo que incluye: planificación estratégica; compra y tramitación de espacios; asesoramiento sobre audiencias, inversión publicitaria y/o eficacia presupuestaria; seguimiento y control de campañas y/acciones publicitarias.

Key details

Country
Spain
Status
Awarded
Category
Services
Estimated value
€5,000,000
Procedure
Open
Published
23 December 2025
Deadline
Closed
Classification (CPV)
Advertising campaign services

Award outcome

Awarded value
€0
Award date
26 February 2026
Contract period
— → 26 February 2027
Winner
  • IRISMEDIA AGENCIA DE MEDIOS S.L.

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    5 May 2026

  2. Contract Notice

    23 December 2025

Contracting authority

  • Comité de Contratación del Instituto de Crédito Oficial (ICO)

    Procuring entity

    Madrid, Spain

    ID_PLATAFORMA: 40003150000577

    Authority website ↗

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Awarded: Central de Medios para la difusión de acciones publicitarias en medios nacionales del ICO — won by IRISMEDIA AGENCIA DE MEDIOS S.L. — Skim