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AwardedSWEServicesSEK 50,000,000

Upphandling av kommunikationstjänster

Published
Published 19 January 2026

Overview

Aktiebolaget Östgötatrafiken procured strategic communication advisory services and development of creative concepts and campaigns to strengthen its brand, increase customer satisfaction, and grow public transport's market share. The contract, valued at 50 million SEK, was awarded on 6 June 2026 to Byn Kommunikationsbyrå AB, Consid AB, Kid Collective AB, New Normal AB, and OKTO AB. The selected suppliers are expected to be digitally advanced and skilled at identifying effective communication channels for target audiences.

Key details

Country
SWE
Status
Awarded
Category
Services
Estimated value
SEK 50,000,000
Procedure
Selective
Published
19 January 2026
Classification (CPV)
Advertising and marketing servicesMarketing servicesGraphic design services

Award outcome

Awarded value
SEK 50,000,000
Award date
5 June 2026
Contract period
1 December 2026 → 30 November 2028
Winners
  • Byn Kommunikationsbyrå AB
  • Consid AB
  • Kid Collective AB
  • New Normal AB
  • OKTO AB

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    19 June 2026

  2. Contract Notice

    19 January 2026

Contracting authority

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Awarded: Upphandling av kommunikationstjänster — won by Byn Kommunikationsbyrå AB +4 — Skim