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AwardedBelgiumServicesFramework agreement

Raamovereenkomst voor een marketing automation tool

Published
Published 4 September 2025

Overview

Haven van Antwerpen-Brugge awarded a framework agreement to IO Belgium nv for 712,798 EUR on 27 April 2026 to deploy, upgrade and manage a marketing automation tool (HubSpot), including license provision. The scope encompasses critical analysis of the current setup, development of an 8-year roadmap, operational and strategic support, change management and knowledge transfer, and license management to enable more personalized communications and build a future-proof marketing organization.

Key details

Country
Belgium
Status
Awarded
Category
Services
Procedure
Limited
Contract type
Framework agreement
Published
4 September 2025
Classification (CPV)
Sales or marketing software development services

Award outcome

Awarded value
€712,798
Award date
27 April 2026
Contract period
28 April 2026 → 27 April 2034
Winner
  • IO Belgium nv

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    5 May 2026

  2. Contract Notice

    10 September 2025

  3. Contract Notice

    4 September 2025

Contracting authority

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Awarded: Raamovereenkomst voor een marketing automation tool — won by IO Belgium nv — Skim