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AwardedFranceServices€747,000

Campagne de communication et de promotion en France pour les Beaujolais Nouveaux pour les années 2026 (tranche ferme), 2027 (tranche conditionnelle) et 2028 (tranche conditionnelle).

Published
Published 19 January 2026
Deadline
Closed 26 February 2026

Overview

Le marché a pour objet la conception, la mise en oeuvre et le suivi des résultats de la campagne de communication et de promotion pour les Beaujolais Nouveaux en France comportant la campagne digitale (lot 1), l'animation de points de vente cavistes (lot 2), et la dynamisation des ventes en Grande Distribution (radio et hors-média) (lot 3) pour les années 2026 (tranche ferme), 2027 (tranche conditionnelle) et 2028 (tranche conditionnelle)

Key details

Country
France
Status
Awarded
Category
Services
Estimated value
€747,000
Procedure
Open
Published
19 January 2026
Deadline
Closed
Classification (CPV)
Advertising and marketing services

Award outcome

Awarded value
€747,000
Award date
20 March 2026
Contract period
— → 4 March 2029
Winners
  • COSPIRIT
  • SO AGENCY SARL

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    10 June 2026

  2. Contract Notice

    19 January 2026

Contracting authority

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Awarded: Campagne de communication et de promotion en France pour les Beaujolais Nouveaux pour les années 2026 (tranche ferme), 2027 (tranche conditionnelle) et 2028 (tranche conditionnelle). — won by COSPIRIT +1 — Skim