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AwardedBelgiumServices€180,000,000

Multiple Framework Contract for provision of services linked to the organisation of information and communication campaigns

Published
Published 1 April 2025
Deadline
Closed 26 June 2025

Overview

The services procured revolve around the design, implementation, and evaluation of integrated information and communication campaigns. This includes content production (e.g., audiovisual, editorial, and digital tools), dissemination through various media channels, monitoring and performance measurement, and project management services. Additionally, it emphasizes localization, environmental sustainability, and accessibility in all aspects of the campaigns.

Key details

Country
Belgium
Status
Awarded
Category
Services
Estimated value
€180,000,000
Procedure
Open
Published
1 April 2025
Deadline
Closed
Classification (CPV)
Public relations management services

Award outcome

Award date
28 October 2025
Contract period
— → 2 October 2030
Winners
  • AdPeople
  • Burson Poland
  • EDDA INTERNATIONAL S.A.
  • EDDA LUXEMBOURG
  • GC GOPA COM
  • Havas Media
  • Havas Paris
  • Havas SA
  • ICF Next S.A.
  • M&C SAATCHI WORLD SERVICES
  • Mindshare Belgium SA
  • OGILVY SOCIAL LAB
  • PHRENOS NTU International
  • SCHOLZ & FRIENDS BERLIN GMBH
  • Serviceplan Group SE & Co. KG
  • VML Belgium NV
  • VO EUROPE SA
  • Verian Group Belgium

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    5 February 2026

  2. Contract Award Notice

    10 December 2025

  3. Contract Notice

    21 May 2025

  4. Contract Notice

    8 May 2025

  5. Contract Notice

    1 April 2025

Contracting authority

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Awarded: Multiple Framework Contract for provision of services linked to the organisation of information and communication campaigns — won by AdPeople +17 — Skim