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AwardedGermanyServicesFramework agreement

RV Hauptstadtmarketing: Maßnahmen und Netzwerk als PPP

Published
Published 19 January 2026

Overview

Gegenstand dieser Ausschreibung ist der Abschluss einer Rahmenvereinbarung mit einem Bietenden über Marketingleistungen – einschließlich Planung, Beratung und Konzeption – für Maßnahmen des Hauptstadt-, Standort- und Sportmarketings des Landes Berlin im Rahmen eines Public-Private-Partnership-Modells. Einzelheiten sind der Leistungsbeschreibung zu entnehmen.

Key details

Country
Germany
Status
Awarded
Category
Services
Procedure
Limited
Contract type
Framework agreement
Published
19 January 2026
Classification (CPV)
General public servicesAdvertising and marketing servicesExhibition, fair and congress organisation services

Award outcome

Awarded value
€36,000,000
Award date
22 December 2025
Contract period
1 January 2026 → 31 December 2029
Winner
  • Partner für Berlin Holding Gesellschaft für Haupstadt-Marketing mbH

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Notice history

Every published notice in this contracting process, newest first.

  1. Contract Award Notice

    19 January 2026

Contracting authority

  • Der Regierende Bürgermeister von Berlin - Senatskanzlei

    Procuring entity

    Berlin, Germany

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Awarded: RV Hauptstadtmarketing: Maßnahmen und Netzwerk als PPP — won by Partner für Berlin Holding Gesellschaft für Haupstadt-Marketing mbH — Skim